Apollo Sales Consulting
FMCG, Retail, Marketing, Business Strategy, Sales Effectiveness & Transformation
Our Services
With decades of experience in Sales & Marketing the Apollo Sales Consulting Team can bring clarity and global expertise to your organisation.
We offer a broad range of services to help your business become more competitive and efficient.
Sales Planning
Annual Joint Customer Business Planning Process
Professionally engage with customers in their Range Review windows
Determine your promotional strategy with each major retailer
Trading Terms negotiations
Marketing
Develop Brand & Category Plans
Create impactful POS & establish digital marketing strategy
Determine a Picture of Success for each major channel
Shopper Points Of Engagement in store
Analysis
Analyse Sales, Financial, Marketing & Execution KPIs
Identify trends and segment the customer base
Understand the competitive landscape and identify customer and consumer gaps
People
Training tools for key roles
Capability Assessment and Individual Development Plans
Create a customer centric and efficient team structure
Recruiting high performing talent
Mentoring emerging leaders
Product
Create Pack / Price / Promotion Architecture
Complete Range Review / Efficient Assortment process
Market & Consumer research
New Product Development
Route to Market
Compare Direct Store Delivery vs Wholesaler vs Distributor models
Establish field merchandising support (direct vs contractor)
Trial new products, track success, adjust & rollout
Questions?
Contact us to get more information on our services